If a dealer in Alberta is not honouring the advertised price of a new car because of add-on fees, who is there to protect consumers? That's what the Automobile Protection Association's (APA) team of mystery shoppers wanted to know when they visited 22 new car dealerships across Calgary. In the end, 19 out of the 22 dealerships failed the APA's survey and didn't honour the advertised price - many charging hundreds or thousands of dollars more.