Defines the top twenty careers in advertising and marketing, discussing the nature of the work, educational or training requirements, getting started, advancement possibilities, salary, employment outlook, and sources of more information.

Advertising account executives -- Advertising and marketing managers -- Advertising workers -- Art directors -- Buyers -- Copywriters -- Demographers -- Fashion coordinators -- Graphic designers -- Illustrators -- Marketing research analysts -- Media planners and buyers -- Media relations specialists -- Merchandise displayers -- Photographers -- Photo stylists -- Public opinion researchers -- Public relations specialists -- Statisticians -- Telemarketers.