With updated coverage of technology, new profiles of industry leaders additional activities, refined graphics and full-color photos, this concise book provides readers with a wealth of practical information designed to help them refine their research skills, respond to real-world scenarios, identify key concepts, and remember critical information.

Previous ed. published: 2005.

Chapter 1. Going places: an overview of the travel industry -- ch. 2. Ribbons in the sky: the air transportation industry -- ch. 3. Taking to the skies: airports, airfares, and airline tickets -- ch. 4. Homes away from home: the hospitality industry -- ch. 5. Dealing with dreams: the travel agency industry -- ch. 6. Better by the bunch: the tour industry today -- ch. 7. Magic at sea: the cruise industry -- ch. 8. Extra specials: other segments of the travel industry -- ch. 9. Here, there, almost anywhere: the geography of travel -- ch. 10. Making connections: how to market, sell to, and serve the travelling public -- ch. 11. Techno-travel: how technology has changed everything -- ch. 12. This and that.