What is it like to be a marketing manager? In this Career Q&A video interview, Ben Plantan talks about his career path, what he does on the job, and the keys to success in marketing. He also offers candid advice on breaking into the profession as well as insight into the industry's biggest challenges and how the field may change in the next ten years.

Originally released by Cambridge Educational (Firm), 2017. Streaming video file encoded with permission for digital streaming by Infobase on May 23, 2017.

Marketing Managers: Main Duties and Responsibilities(1:03) -- Marketing Managers: Career Beginnings (0:57) -- Marketing Managers: Keys for Success (1:28) -- Marketing Managers: Education and Certification Requirements (1:51) -- Marketing Managers: Workplace Atmosphere (2:46) -- Marketing Managers: Advice for Aspiring Pros (1:21) -- Marketing Managers: Day on the Job (2:21) -- Marketing Managers: Industry Goals and Services (1:14) -- Marketing Managers: Industry Challenges (2:16) -- Marketing Managers: Looking at the Future (2:19).