Business and big data : influencing consumers
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Business and big data : influencing consumers
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The fast-paced and profitable world of business involves important information, such as big data. This kind of information can be helpful for businesses, but it can also be used in ways that are not ethical. The informative and age-appropriate main text discusses shady business practices, fraudulent banking, multinationals, industrial espionage, and big data's influence in retail and advertising.
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