Advertisers' #1 targets are youth and young adults; hoping to get them to part with more of that hard earned money.

Originally released by Film Ideas, 2013. Streaming video file encoded with permission for digital streaming by Infobase on August 28, 2019.

Advertising (4:12); --Ad Campaign (3:32); -- "Ad Men" (4:20); -- Advertising Tactics (5:55); -- Target Advertising (3:30); -- Consumer Skills and Promotion (3:39); -- Credits: You Are the Target! (0:52); .