This program explores the process of setting up a business enterprise by following the story of Olive-a dynamic young woman with a passion for social media. As Olive begins her own e-business in the competitive field of media monitoring, viewers learn just what it takes to be a successful entrepreneur, including careful research and planning, finding a niche market, promoting the new company, and more. Throughout the video an app developer, a graphic designer for go-karts, and a fashion designer share their insights into the challenges and rewards of starting their own business.

Encoded with permission for digital streaming by Infobase on January 20, 2012. Learn360 is distributed by Infobase for Films for the Humanities & Sciences, Cambridge Educational, Meridian Education, and Shopware.

Enterprise (3:16) -- Entrepreneur (5:45) -- Putting It into Practice (4:55) -- Are You Ready to Be Enterprising? (3:55) -- Credits: Enterprise and Entrepreneurship (1:03).