In business, failing to plan equates to planning to fail. Business planning is critical to the success and sustainability of any organization. This interview-driven film takes a comprehensive look at important aspects of business planning including: an introduction to business planning, the business idea, aims and objectives, legal structures, the marketing plan and financial planning. A wide range of business people and professionals cover many aspects of business planning as it applies to their real-world situations. Interviewees: Gareth Sear (Business Link), Ian Clarke (This Planet Earth), Richard Frost (The Playhouse Company), Jon Lee (Ecology Building Society), Keith Potts (Jobsite Group), Nick Bell (London taxi driver), Alex Martin (Curious Generation), Thomas Brown (The Chartered Institute of Marketing) and Mary Timothy (bank manager). Street interviews also featured.

Originally released by Video Education Australasia, 2013. Streaming video file encoded with permission for digital streaming by Infobase on January 19, 2017.

Introduction: What is a Business Plan?(6:40) -- The Business Idea (0:45) -- If You Were to Set Up a Business, What Would It Be? (3:13) -- Aims and Objectives (2:24) -- Legal Structure: Sole Trader (0:57) -- Legal Structure: Partnership (0:27) -- Legal Structure: Limited Company (2:19) -- The Marketing Plan: What is Marketing? (1:51) -- Financial Planning (1:23) -- Credits: Business Planning (0:49).