What are the critical issues that dictate the success or failure of a business? This program reveals the inner-workings of organizations and the factors that influence their effective operation. Business experts from a range of industries discuss the importance of the business plan, financing and budgeting, management of staff, SWOT ("Strengths, Opportunities, Weaknesses, and Threats"), trend analysis, investment in technology, and ways to identify competitive advantage in the market.

Encoded with permission for digital streaming by Infobase on March 22, 2013. Learn360 is distributed by Infobase for Films for the Humanities & Sciences, Cambridge Educational, Meridian Education, and Shopware.

Business Plan: A Map for Success (3:43) -- Trend Analysis: Why Do Businesses Fail? (3:05) -- Management: Staffing and Team (2:34) -- Balancing Finances (2:41) -- Maintaining Competitive Advantage (3:21) -- Credits: Critical Issues in Business: Success and Failure (0:56).