There's a whole marketing machine behind movies and they start to create the hype way before the movie even opens by selling us hoodies, toys, t-shirts, and more! Guess what? We help create that hype when we wear or use their merchandise! Wacky Media Songs inspires kids to get curious about digital and media literacy. Each fun-filled video explores a different aspect of digital media literacy, empowering viewers to be critical consumers of media and responsible users of digital technology, promoting critical thinking and problem solving skills. Series consultant: MediaSmarts - Canada's Centre for Digital and Media Literacy.