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Wikibrands : reinventing your company in a customer-driven marketplace
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Wikibrands : reinventing your company in a customer-driven marketplace
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Sean Moffitt and Mike Dover show you how to take advantage of the exciting new models of business and technologies--and enthusiastic online communities--one click at a time.
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Authors
Moffitt, Sean
Dover, Mike
Subjects
Branding (Marketing)
Product management.
Internet marketing.
Wikis (Computer science)
Language
English
Dimensions
24 cm.