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Up the loyalty ladder : turning sometime customers into full-time advocates of your business
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Up the loyalty ladder : turning sometime customers into full-time advocates of your business
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1 Total copies, 1 Copies are in, 0 Copies are out.
Argues that customer service can be a competitive edge, and offers advice on impressing customers and winning their loyalty.
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Authors
Raphel, Murray, 1928-
Raphel, Neil
Subjects
Customer relations.
Advertising.
Consumer satisfaction.
Word-of-mouth advertising.
Success in business--United States.
Businessmen--United States--Interviews.
Language
English
Dimensions
20 cm.