Item Detail Information
Innovation
DVD
Innovation
Copies
1 Total copies, 1 Copies are in, 0 Copies are out.
With more than 345 stores worldwide, IKEA is a global leader in home furnishings. This episode examines how research and development are the foundation behind IKEA’s affordable, functional, and appealing products. .
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Subjects
Advertising--Brand name products.
Consumers' preferences.
Brand choice.
Branding (Marketing)
Closed captioning.
Documentary films.
Marketing, Grade 11
Introduction to Anthropology, Psychology and Sociology, Grade 11
Business Studies - General Business
Language
English
Series
Secrets of branding Episode #3
Secrets of branding.
Dimensions
4 3/4 in.