The LEGO Group's history is as colorful as the toys it makes. This history charts the birth of the LEGO Group in the workshop of a Danish carpenter and its steady growth as a small, family-run toy manufacturer to its current position as a market-leading, award-winning brand.

"First published under the title Building a history in Great Britain in 2012 by Remember When"--Title page verso.

1989-1953 : bricks and mortar -- 1954-1977 : systematic success -- 1978-1988 : the golden age -- 1989-1999 : it's a LEGO world -- 2000-2010 : foundations for the future -- Building outside the box.