"How did the McDonald's logo become an iconic symbol for fast, inexpensive meals? Discover how McDonald's grew from one hamburger restaurant to one of the world's largest restaurant chains."-- Provided by publisher.

The Golden Arches -- Mcdonald's is born -- Mcdonald's across the world -- The fast-food revolution -- "In business for yourself but not by yourself" -- Bringing in the children -- Big brand tie-ins -- Connecting with customers -- Fast food and obesity -- Countering the health critics -- Workers and the environment -- Hamburgers forever -- Market a new Mcdonald's line.