One starry night in a long forgotten shop, a stuffed stripy horse toy, tickled by a shaft of moonlight, sneezes and something magical happens. As the stripy horse comes to life, he realises that he doesn't know who he is or what he does. Enlisting the help of various other bric-a-brac characters, and having many adventures along the way, he finally discovers his "identity" and as a new day dawns on the shop, he looks forward to the future.