Frankie has a problem; Wendell the bully is always poking him and stealing his favorite after lunch treat of Twinkies. He's tried a few things to solve the problem in the past with no success. One day while visiting his mom who works in a packaging store he gets an idea, Bubble Wrap. He figures that wrapping himself in Bubble Wrap will be the perfect solution... This starts off a journey through his school day where he ultimately learns that it is ok to ask for help in solving his problem with Wendell and that asking for help to deal with a bully is not tattling.