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I is an other : the secret life of metaphor and how it shapes the way we see the world
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I is an other : the secret life of metaphor and how it shapes the way we see the world
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Geary's adept explication of the metaphor's role in defining perceptions analyzes how metaphors are used in advertising, scientific discoveries, economics, and politics, as well as how metaphors play in conceptual comprehension and long-term memory.
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Authors
Geary, James, 1962-
Subjects
Metaphor.
Rhetoric and psychology.
Thought and thinking.
Language and languages.
Language
English